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Nadia Salomon's avatar

Love these shares Vicky. Great points by Susan. I started creating sell sheets for my books a while back after it came up in conversation discussing outreach to educators. I learned about creating these through Author Tim McCanna. I have created mine for conferences and friends, for events, and for outreach.

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Vicky Fang's avatar

I love to hear what you’re doing with them! I’ve still only sent mine to that one store so far. 😆

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Nadia Salomon's avatar

I created one for each title. I share them with educators, librarians, event coordinators when they ask about ordering or booking. I also include my booking agent’s contact info. I wouldn’t say I’ve used them A lot, but it doesn’t hurt to include them with press releases too.

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Vicky Fang's avatar

Oh, I like the idea of including your booking agent!

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Susan Cabael's avatar

Thanks for including all the examples of sell sheets--great visuals that make it easier to understand!

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Vicky Fang's avatar

Glad it's helpful!

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Elayne Crain's avatar

This was super helpful! I had actually drafted a sell sheet for Babysitter, but seeing these others reminded me of a few things I should add, such as trim size, which I had totally forgotten about. :) Also great to know about Susan's service! Thank you so much!

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Vicky Fang's avatar

Oh, good! I hope your sell sheet serves you well!

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Teresa 何 Robeson's avatar

I can't remember if I first read about this in 12x12 when you asked your question, or whether Susan had talked about it at the Writing Barn or in her Canva group, but I'd filed it away in a dusty corner of my brain and then forgotten about it. I'm so glad you wrote this excellent post because I need to put this for my books while it's still a manageable number. :} Your Substack (and Susan) are such a wealth of info!

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Vicky Fang's avatar

Yay, thank you for the kind feedback!

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Amy Makechnie's avatar

Thanks so much for this! Great info...my newest children's book takes place in summer so perhaps a perfect time to create one (or hire Susan to do it :)

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Vicky Fang's avatar

Congrats on your upcoming launch and I'm glad it was helpful!

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Shanda McCloskey's avatar

Love this info! I’m surprised I’ve not heard of this. I think I’ll switch from postcards to this :)

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Vicky Fang's avatar

Glad it's helpful! I guess we'll both see how it goes!

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