It can be daunting to think about a launch timeline, and while we do lots of things in preparation for launch, we maybe don’t remember all of them all of the time! So, we’re documenting our timeline here to share the activities we do, focused on the moments we feel are most important. You don’t have to do all of them! These are just opportunities to generate excitement about your book, so pick the ones that feel right to you.
There are four social media moments that tend to get a lot of love—but don’t be disappointed if they don’t! We’re just calling them out so that you can plan your posts accordingly, as moments to pay attention to.
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